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Zales

ZALES HOLIDAY CONTRACT

SOCIAL, DM, INTERACTIVE
🏅 BEST ADS, interactive

We turned the temptation to keep Zales for yourself into an official-ish document. The ‘It’s Actually For Me’ Contract meant gifters could cheekily take their jewelry back, repossession triggers included things like failing to wear it on multiple occasions, or describing the piece as “quirky,” “fun,” or “cute” instead of “absolutely life changing.” Print yours off, slip it in with your jewelry and ta-da, their gift is yours.

Made with $0 budget, thanks to the office printer, cunning and determination.